Entrepreneurs teach VCs, not the other way around. And I was lucky early in my career to back Seth Godin, who taught me a lot. When I met Seth, he was writing books and building a web company. I backed that web company, Yoyodyne, which exited to Yahoo! a few years later. But books were always Seth's passion and he's written a bunch of them. He's also deconstructed the book publishing business and pushed it to do things that were considered unacceptable. I recall when he put out a free pdf of one of his books six months before the book came out. And increased the book's sales numbers in the process. He did that in the 90s.
via avc.com
There are special entrepreneurs who teach you so much. Seth and Perry are two of them. I've been blessed to work with dozens in my career. Like Seth and his big advance, it is not the money that is the big payoff in the work that I do. It is the people and the ideas that enter your life and change your world. It is the art of important work, of making a ruckus and of inventing the future.
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